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VERSION:2.0
X-WR-CALNAME:nefmaspringconference2026
X-WR-CALDESC:Event Calendar
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//Sched.com NEFMA Spring Conference//EN
X-WR-TIMEZONE:UTC
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260514T143000Z
DTEND:20260514T153000Z
SUMMARY:Breakfast and Networking with Exhibitors
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom North
SEQUENCE:0
UID:9046b475135d41bbc0f4e4ce774475f2
URL:http://nefmaspringconference2026.sched.com/event/9046b475135d41bbc0f4e4ce774475f2
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BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260514T143000Z
DTEND:20260515T000000Z
SUMMARY:Registration Open
DESCRIPTION:Registration Open
CATEGORIES:
LOCATION:Omni Mount Washington Resort & Spa\, 310 Mount Washington Hotel Rd\, Bretton Woods\, NH 03575\, USA
SEQUENCE:0
UID:bf0b2342e29a20b56d65b00739db142b
URL:http://nefmaspringconference2026.sched.com/event/bf0b2342e29a20b56d65b00739db142b
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260514T153000Z
DTEND:20260514T154500Z
SUMMARY:Welcome and Conference Opener
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:7ecf706f9f0782ae0c4b11591d110d03
URL:http://nefmaspringconference2026.sched.com/event/7ecf706f9f0782ae0c4b11591d110d03
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260514T155000Z
DTEND:20260515T044000Z
SUMMARY:Family Networking: The Most Overlooked Marketing Engine in Banking
DESCRIPTION:Speakers: Billie Connally & Carie Kelly
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:7cfd40c5ece275bb0cb20f1f199f3fe4
URL:http://nefmaspringconference2026.sched.com/event/7cfd40c5ece275bb0cb20f1f199f3fe4
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260514T171000Z
DTEND:20260514T180000Z
SUMMARY:Mastering Marketing ROI: How to Prove Value and Drive Bank Growth
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:47860ae04565276e54ad08e0c926cb8f
URL:http://nefmaspringconference2026.sched.com/event/47860ae04565276e54ad08e0c926cb8f
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260514T184500Z
DTEND:20260514T195500Z
SUMMARY:Lunch and Networking with Exhibitors
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom North
SEQUENCE:0
UID:d04e527632bc98dead16370cf7ce40f4
URL:http://nefmaspringconference2026.sched.com/event/d04e527632bc98dead16370cf7ce40f4
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260514T200000Z
DTEND:20260514T213000Z
SUMMARY:The Media Multiplier: Building Brands\, Driving Sales
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:75c1a4031af03eaf15ad7da61ed61bf7
URL:http://nefmaspringconference2026.sched.com/event/75c1a4031af03eaf15ad7da61ed61bf7
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260514T220500Z
DTEND:20260514T225500Z
SUMMARY:A Brand Story from the Inside Out. The 3 A's- Awareness\, Alignment and Activation
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:f7282a7dd539234b539feac038112ccd
URL:http://nefmaspringconference2026.sched.com/event/f7282a7dd539234b539feac038112ccd
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260514T230000Z
DTEND:20260515T000000Z
SUMMARY:KEYNOTE SESSION: Bank Marketing in an AI- First World: New Rules for Growth
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:9c719a94ae6a6341dea1b0d5c5bd9be8
URL:http://nefmaspringconference2026.sched.com/event/9c719a94ae6a6341dea1b0d5c5bd9be8
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260515T003000Z
DTEND:20260515T020000Z
SUMMARY:Cocktail Reception & Networking
DESCRIPTION:\n
CATEGORIES:
LOCATION:Conservatory- Lobby
SEQUENCE:0
UID:ecf2e2e288d8e274f0f349b9f7410e15
URL:http://nefmaspringconference2026.sched.com/event/ecf2e2e288d8e274f0f349b9f7410e15
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260515T144500Z
DTEND:20260515T154500Z
SUMMARY:Breakfast and Networking with Exhibitors
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom North
SEQUENCE:0
UID:847095ab6eb3f212a074dc1011be6e23
URL:http://nefmaspringconference2026.sched.com/event/847095ab6eb3f212a074dc1011be6e23
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260515T154500Z
DTEND:20260515T155500Z
SUMMARY:Day 2 Welcome
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:20245028b1c3a7221ed4c3d431898a39
URL:http://nefmaspringconference2026.sched.com/event/20245028b1c3a7221ed4c3d431898a39
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260515T160000Z
DTEND:20260515T162500Z
SUMMARY:POWER SESSION: THE AI Impact on SEO and Search Behavior
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:26c5f01501dceaf9bb7429fdf7ceaf13
URL:http://nefmaspringconference2026.sched.com/event/26c5f01501dceaf9bb7429fdf7ceaf13
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260515T162500Z
DTEND:20260515T165000Z
SUMMARY:POWER SESSION: Strategic Social Content for Financial Marketers: Driving Trust\, Engagement & Growth
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:16691b91ffb8015c516c167b663f5b64
URL:http://nefmaspringconference2026.sched.com/event/16691b91ffb8015c516c167b663f5b64
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260515T170000Z
DTEND:20260515T172500Z
SUMMARY:Break with Exhibitors
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom North
SEQUENCE:0
UID:9a621c01f043e75b8a265f408f015b01
URL:http://nefmaspringconference2026.sched.com/event/9a621c01f043e75b8a265f408f015b01
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260515T173000Z
DTEND:20260515T182000Z
SUMMARY:Using Brand to Blur the Lines of the Traditional Marketing Funnel
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:aa8ce6c0b88a0ec5ec968c3e0b9b4c74
URL:http://nefmaspringconference2026.sched.com/event/aa8ce6c0b88a0ec5ec968c3e0b9b4c74
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260515T182000Z
DTEND:20260515T191000Z
SUMMARY:Reaching Gen Z (and looking ahead to Gen Alpha): Channels\, Behaviors and Practical Playbooks for Engaging the Next Generation
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:85de95ca4aea471eda6ca8200f86f932
URL:http://nefmaspringconference2026.sched.com/event/85de95ca4aea471eda6ca8200f86f932
END:VEVENT
BEGIN:VEVENT
DTSTAMP:20260513T151056Z
DTSTART:20260515T191000Z
DTEND:20260515T192500Z
SUMMARY:Closing Remarks
DESCRIPTION:\n
CATEGORIES:
LOCATION:Ballroom South
SEQUENCE:0
UID:4b3cd69810c065d231e8d785bb70d56b
URL:http://nefmaspringconference2026.sched.com/event/4b3cd69810c065d231e8d785bb70d56b
END:VEVENT
END:VCALENDAR
